Windy City Signs and Graphics

Commercial signs play an essential role in the marketing and operations of a brick-and-mortar facility. These visual tools provide long-term and profitable benefits to your company, from promoting your products to helping customers navigate your establishment. More than just selecting the right design, signage type, and placement, it is equally crucial that you work with a Chicago sign company with the level of expertise that meets your standards. Questions to Ask and Qualities to Look for in a Potential  Chicago Sign Company What do their previous customers say about them?  Go beyond featured testimonials on their website or social media profiles. Look for tagged posts, reviews in reliable forums, or even recommendations from other local entrepreneurs. In doing so, you will have a better idea of their capabilities, customer service, and industry expertise. What are their values and are those aligned with yours?  Considering that it is a business partnershi...

  Over the years, digital marketing has transformed how entrepreneurs get their message across to their target audience. Because of this, many traditional advertising mediums are becoming less relevant, while some are now obsolete. Despite all of these changes, vehicle wraps in Chicago are still effective in promoting businesses and bringing long-term benefits. Why Invest in Vinyl Wrapped Vehicles? Custom vehicle wraps  are made from extremely heavy-duty vinyl that is resistant to fading, scratches, and other damage caused by outdoor elements. They convert regular company vehicles into mobile billboards that make a statement in the streets of Chicago. Here are 10 reasons why you should include them in your marketing efforts: Efficient advertising:  With Chicago vinyl wraps, you simultaneously advertise your brand while driving around town, delivering supplies, transporting goods, parking in public places, and performing other business-related duties.  24/7 marketing:...

Custom vinyl signs   are versatile visual communication tools. They allow you to maximize existing assets and available space in your establishment. Paint can be used to create murals for businesses, such as advertisements and wall decorations. However, painted signs need plenty of time, money, and energy to complete. But thanks to technology, large wall designs can be digitally drafted and laser printed on special types of vinyl.  Transform Your  Chicago, IL  Establishment with  Vinyl Signs  Do you have large blank walls or floors inside or outside your establishment? You can use them to showcase the following: Company history:  Share the journey of your business, from its humble beginnings to where it is now. In doing so, customers will feel more connected to your brand. You can include accolades, awards, and other accomplishments to display your capabilities and expertise. Branding elements:  One tactic used by successful marketers is to affect...

  Custom banners  are versatile, lightweight, easy to install, and cost-effective visual marketing tools. Because these signs are made from high-grade vinyl, they can be used either indoors or out. Other less common materials used to manufacture banners are crease-resistant fabric and wind-resistant mesh. Types of Banners for Your  Chicago -based Business There are many types of banners available to suit your business. When installed in the right location, attractive banners can generate valuable leads for your company. Consider your options: Step and repeat banners:  These large banners feature your trademark in a repetitive pattern. They are affixed on walls to maximize the space, cover structural imperfections, and make venues more festive for events.  Hanging or suspended banners:  If you want to spark the interest of potential customers from afar or deliver your message in high-traffic areas effectively, opt for banners that are suspe...

There are many types of marketing tools that will bring people to your business. Your social media channels, print ads, radio ads, and other tactics have the power to compel prospects to visit your location. However, once they arrive, indoor signs within your facility can help ensure their experience is a great one. If you’re looking for the best interior sign options, consider the suggestions below. They will help improve your indoor spaces and create a welcoming environment for guests. Lobby Signs When guests step inside your facility, signage in your lobby is likely the first thing they will see. While blank walls won’t offer much in terms of a warm welcome, lobby signs offer many benefits. A large company logo on your wall can help showcase your brand and alert customers that they’ve arrived at the right location. You can also use lobby signage to share more details about your brand such as its history, awards, and other information. In an unstaffed lobby, personalized indoor sign...