Windy City Signs and Graphics

There are many types of marketing tools that will bring people to your business. Your social media channels, print ads, radio ads, and other tactics have the power to compel prospects to visit your location. However, once they arrive, indoor signs within your facility can help ensure their experience is a great one. If you’re looking for the best interior sign options, consider the suggestions below. They will help improve your indoor spaces and create a welcoming environment for guests. Lobby Signs When guests step inside your facility, signage in your lobby is likely the first thing they will see. While blank walls won’t offer much in terms of a warm welcome, lobby signs offer many benefits. A large company logo on your wall can help showcase your brand and alert customers that they’ve arrived at the right location. You can also use lobby signage to share more details about your brand such as its history, awards, and other information. In an unstaffed lobby, personalized indoor sign...

As a customer, imagine your first time entering a business. You may not be familiar with the layout of the facility or where to find what or whom you’re looking for. In fact, you are likely to look around for signage that will point you in the right direction. This type of signage is known as a wayfinding sign. It can offer a helping hand in many types of businesses, from clinics to gyms, offices, and retail stores. As a business owner, your customers and guests will be sure to recognize that you’ve gone the extra mile to help them out. This will result in a more positive customer experience, which is paramount for your company’s success. Below are five types of wayfinding business signs to consider. 1. Custom Directional Signs This type of signage will show guests the way and help them navigate through your facility. In busy areas, this signage is key when it comes to helping with the flow of foot traffic. Custom directional signs can be strategically placed on the w...